Warning: include() [function.include]: URL file-access is disabled in the server configuration in /usr/www/users/werbach/supernova2006new/cp/core/core.functions.php(570) : eval()'d code on line 1

Warning: include(http://www.werbach.com/supernova2006new/random/random.php) [function.include]: failed to open stream: no suitable wrapper could be found in /usr/www/users/werbach/supernova2006new/cp/core/core.functions.php(570) : eval()'d code on line 1

Warning: include() [function.include]: Failed opening 'http://www.werbach.com/supernova2006new/random/random.php' for inclusion (include_path='.:/usr/local/lib/php') in /usr/www/users/werbach/supernova2006new/cp/core/core.functions.php(570) : eval()'d code on line 1

Supernova 2007

June 20-22, 2007

San Francisco, CA
Audience

Supernova 2007

Sessions

June 18, 2007 DRAFT. Subject to change.

TUESDAY, JUNE 19
    Open Space Workshop at Wharton West
 A self-organized "unconference", open to all members of the community.
     
WEDNESDAY, JUNE 20
8:30am-
5:30pm		   Challenge Day at Wharton West
 Galvanizing conversations on critical issues facing the technology industry, in a unique interactive environment.
6:00pm   Supernova Opening Reception
 All Supernova attendees are welcome to participate in our kick-off networking event, featuring drinks, hors d'oeuvres, conversation, and technology demonstrations.
     
THURSDAY, JUNE 21
7:30am   Registration and continental breakfast
8:30am   Introduction: Kevin Werbach
8:45am   Provocations: Denise Caruso, Clay Shirky
Deep thinkers set the stage for the conference, by challenging us to question our assumptions about technology.
9:15am   Open Discussion: Defining the New Network
9:30am   Break
10:00am   Industry Visions: Nathan Myhrvold, Greg Papadapolous, Irving Wladawsky-Berger
What will drive future growth and innovation in the technology sector? Hear the surprising predictions of three industry heavyweights.
11:00am   Dark Matter: Are We Missing the Real Internet Economy?
 (Ge Jin, Max Levchin, Andrea Matwyshyn, Elliot Noss, Ellen Siminoff)
Much of the economic activity online isn't the visible shopping or advertising.  Billions of dollars flow through hidden activities, ranging from the widely-accepted (search marketing and behavioral targeting), to the grey market ("gold farming" and manipulation of domain names), to the bad guys (the spam economy and extortion via denial of service). Could these under-appreciated practices someday (or perhaps today) be the real economic backbone of the Web?
12:00pm   Spotlight: Udi Manber
Search is at the center of today’s Internet experience.  The top search technologist at the top search company discusses where search is going
12:15pm   Lunch and Optional Conversation:

The New Enterprise Disorder
(sponsored by NextPage)
How do organizations apply order and structure (constraints? Rules?) when users are influencing the new corporate culture within organizations through the technology they are using? Should the tools enforce structure or encourage the "disorder"?
1:30pm   Spotlight: John Kneuer
The Administration's top technology policy expert brings a challenge and an opportunity for the tech community.
1:45pm   Data dump: KC Claffy
The greatest problems of the Internet… and why we aren’t making measurable progress in solving them.
2:00pm   Does the Net Need an Upgrade?
(Van Jacobson, Rick Hutley, Norman Lewis, David Isenberg)
Applications, user expectations, business arrangements, and infrastructure demands are all changing as the Internet converges with voice, video, and mobile networks. There are even calls for a fundamental technical redesign of the Net, in order to address scaling, security, and other needs.  Will the Internet of the next decade look different than the Internet of today? Should it?
3:00pm   Break
3:30pm   Connected Innovators Showcase, co-hosted by TechCrunch
Top startups present.

Feedback: Josh Kopelman, Julie Hanna Farris, Paul Kedrosky
5:30pm   End of Thursday General Sessions
6:00pm   Evening Networking Gala
 This annual extravaganza is open to all Supernova attendees and this year will be hosted on the impressive Imperial Floor of the Westin St. Francis, which includes 2 top area restaurants with aerial views of San Francisco -- Victor's and Alexandra's. We will also provide a Showcase of Connected Innovators technologies as well as products from other emerging technology innovators.

     
FRIDAY, JUNE 22
7:30am   Registration and continental breakfast
8:30am   Introduction: Kevin Werbach
8:40am   Provocations: Moderator John Hagel, Nicholas Carr, Chris Meyer
Perspectives on the potential of technology to reshape business as we know it.
9:30am   The Social Web: Choices and Voices
(Mike Speiser, Greg Reinacker, David Liu, Martin Varsavsky)
The online environment is becoming simultaneously more personalized to the individual and more socially constructed by communities. Companies must free themselves from traditional proprietary mentalities, without ignoring the bottom line.  How do services, products, content, connectivity, and ultimately, experiences, change when users have an abundance of alternatives for entertainment and commerce, and the ability to connect with one another as never before?
10:30am   Break
11:00am   Data dump: Lada Adamic
A closer look at online social activity.
11:15am   Do You Know Where Your Identity Is?
(John Clippinger, Kaliya Hamlin, Reid Hoffman, Marcien Jenckes, Jyri Engestrom)
As our lives increasingly straddle the physical and the virtual worlds, the management of identity becomes increasingly crucial from both a business and a social standpoint.  The future of e-commerce and digital life will require identity mechanisms that are scalable, secure, widely-adopted, user-empowering, and at least as richly textured as their offline equivalents.  This session will examine how online identity can foster relationships and deeper value creation.
12:10pm   Spotlight: Sheryl Sandberg
Google cracked the code on monetizing search advertising. Where is advertising heading next?

12:30pm   Lunch and Roundtable, sponsored by Cisco

Innovation In, On, and Through the Network: Regulatory Duel or Business-Driven?
(Rob Massoudi, Michael Katz, Craig Forman, David Young)
Web-based companies depend on network infrastructure to connect with their users. And network operators depend on “over the top” service providers to generate usage and demand for new network capabilities.  Yet these two communities often talk past one another, or even find themselves in conflict.  With the Net simultaneously becoming bigger, more sophisticated, more lucrative, and more democratic, how can companies at the network layer find common ground with those delivering applications and content?
2:00pm   Disorder: Feature or Bug?
(Andrew Keen, David Weinberger)
A debate about the value of authority in a connected world. The greatest business challenge that the New Network poses for many companies is also a fundamental social challenge. The old categories, boundaries, hierarchies, and scarcities are being swept away. To what extent is that a good thing, and to what extent is it a threat to what we truly value?
2:50pm   Spotlight: John Hagel
The agenda for the future: Open questions and challenges in the age of the New Network.
3:15pm   Closing the Interactive Loop: Supernova is People, and the People Are You
(Umair Haque, Liz Lawley, Jerry Michalski)
Predictions and reflections.
4:00pm   Conference concludes