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Who's information is that?

Seth - Root Markets
John McCrea - Plaxo
Kyle Brinkman - MySpace
Who owns that - the information that is constructed about you. Reputation that has come from what other people say about you.

Who’s information is that? and what are the limits on what you can do with it?

Seth -
Attention Trust - principles
1) Property Right to copy
2) Mobile - movable
3) Participate in an economy
4) Maintain transparency

Lots of people don’t realize the value of the information you create when you don’t know you are creating attention

Kyle - The structure that creates that data - I supervise the social network - liking to different peoples profile. 

John - address available everywhere

Q: Is it going to change?
If you build a large network - you are being asked the doors to smaller or larger competitors and essentially give away some of that value...where does the exchange take place.  Some users join because they can take it away. Demand must rise so that we just must have to do it. 

IM is not interoperable.

There was a very interesting back channel conversation about identity as this panel happened....

There was a conversation about Plaxo and whether one could trust them. People pointed to their privacy policies:

* Control over your information,
* Freedom from unwanted communications, and
* Trust that your information will not be shared or sold.

Others talked about Plaxo spam and how they didn’t like it.

People asked about whether the development of identity systems will create a demand by vendors - and governments - that you identify yourself or your not allowed to play.  I highlighed that in the idnetity community there is strong awarness that anonymity is a right that must be maintained.

One guy kept saying we need sxip...I highlighed the emerging open standard - OpenID 2.0 and the great annoucements this week in that space. logins soon (at minute 52 he mentions it).

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